We need a new ‘aesthetics of decorating appearance’ ㅡLizzy

<We need a new ‘aesthetics of decorating appearance’>

   One day, I read an article which mentioned Feminist and Diet. The main topic is that 'I am a feminist (or I am interested in feminism), is not it overly concerned with diet?' If they are Ideal feminists, they would refuse the society's order to maintain a pretty appearance and slim figure for women.

   Reporter refer to book "Aesthetics and feminism in appearance" (Kim Joo-hyun, Bookworld, 2009) and explains that this anxiety is another pressure on women. Asceticism is a prescription for a command to "Be indifferent to the appearance of a woman, if women be interested in the appearance, only becomes a target of men’s gaze." (Text 116p) This pressure becomes a double suppression for feminists. I live by listening to be constantly beautiful from society, but when I do a diet or makeup, I feel guilty. Sometimes I hear "I wonder why you are (feminist) makeup and diet?"

   The author says that aesthetic asceticism can be an alternative to lookism but aesthetic asceticism is not a viable alternative. According to the author, aesthetic asceticism serves as a double suppression to women and deprives them of their right to do a diet and makeup. The author argues that women become subject of constant scorn and derogation whether they are decorated or not, whether they are beautiful or not in case of women being subject to men’s attention. (125p) Actually, in many cases, the aesthetic standards of women (in the case of heterosexual men) are met with male standards. Advertising texts of many women's shopping malls are flooded by modifiers such as "men’s throbbing heart" and "men's favorite". These advertisements say "Enjoy attention." but they are actually pushing you to "You must have a beautiful body and face in order to get the attention of men."

   This book says that we need a new ‘aesthetics of decorating appearance’. It is not the gaze of society, the gaze of men, but the aesthetics of oneself. First, you have to think about whether you are unnecessarily conscious of someone's gaze. This book points out that we think too much about "I am lovely to others?" In this question, 'I' is the object and only the standard of the other person judges me. No one ask my judgment or pleasure at this time.

   In my opinion, it seems very difficult to find such beauty in standardized appearance-oriented society. It is almost impossible to distinguish between what is my aesthetics and what is aesthetics injected by society. However, I think that it is necessary to look back that I have a critical mind about the standard of beauty careful only for the woman and whether I was educated in the society either. And the most important thing is that "Can I get out without decorating?" It looks like a very similar proposition, but the facts are completely different. I want everyone to know the difference between "I like decorating" and "I can’t get out of decorating."